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Why PUBG Mobile Game has Become a Grand Success

by ARUP ROY / Thursday, 17 January 2019 / Published in Game Development, Mobile Game Development
Table of contents
  1. Interactive Gaming Environment
  2. How PUBG Mobile has Retained Gamers’ Attention
  3. Soft Launch
  4. Worldwide Growth
  5. Anti-cheating Mechanisms
  6. Free to Play
In 2018, PUBG became one of the most played and best games. The dynamism and engaging nature of this game has attracted gamers from different corners of the globe. It involves around 87 million players every single day to come online for playing. PUBG mobile is an action genre game and it had 227 million monthly active users on an average in the year 2018. It plans to extend its user base and retain its supreme status in 2019 also.

PUBG is a multiplayer game played online. It was first launched as a desktop version. Gradually with its popularity the mobile version with the name of PUBG Mobile was created with some additional features to ensure convenience and more engagement for the gamers across the world.

This game can be an example for mobile game development companies for creating immersive action games to engage the avid gamers.

A mobile game development company should focus upon enhancing the scope of games which have gained immense popularity among the users/players. It will enable potential games to reach the targeted gamers smoothly along with creating buzz among other passionate game players.

Let us got through some aspects that have made PUBG Mobile widely popular:

Spectacular Ideation: The earlier version of PUBG was created by Brendan Greene and PUBG Corporation developed it. A Chinese game development company named Tencent created the mobile versions and released it on mainly on two major app stores- Google Play and Apple’s App Store. This game can be played on mainly two modes- Classic and Arcade. Classic being the more popular one involves 100 players including you. The main aim of this game is to engage in a fierce battle on an 8×8 km island and emerge as the lone survivor. In doing so, You will be allowed to use all modern weapons. vehicles and boats to encounter with others and eliminate them.

Interactive Gaming Environment

The characters of this game are highly interactive and offer engaging gameplay tactics. The gaming environment of PUBG Mobile is truly fascinating for any game development company which wants to offer its users an enthralling experience.

How PUBG Mobile has Retained Gamers’ Attention

The Rules of Survival concept in PUBG Mobile is one of the major aspects of its huge and worldwide success.

Soft Launch

The makers of PUBG did not want to miss any chance for making it successful. So, even after becoming popular on desktop, the team initiated in launching it for Canada based users only. Canada being a small market, helped the team to have an idea about the reaction of the mobile version targeted for the audience there. This strategy also proved effective for the developers in eliminating errors that could have hampered the awesome gaming experience. Before releasing the game worldwide, beta testing was done just for a week.

Worldwide Growth

The mobile versions of PUBG was first launched in China by Tencent Games. After its success there, the game was introduced in the US along with other 122 regions. It is needless to say that the mobile edition of this game was accepted and appreciated in high spirits and excitement by the avid gamers. Being launched on two popular app stores- this game is enjoyed by both Android and iOS users alike. The controlling features of this game for small screens have made it all the more appealing.

Anti-cheating Mechanisms

It has been observed that games with amazing store rankings suffer because of people adopting unfair advantages in playing. For PUBG Mobile this is not the case as Tencent has implemented special security measures to prevent users from practicing illegal techniques to win. The company is still trying out new ways of enhancing the safety measures so that the real feel does not get wasted.

Free to Play

PUBG Mobile can be downloaded for free and the willing users can purchase the in-app elements also. However, the gameplay is not dependent on the budget of the users. In this game players can enjoy even without purchasing the in-app elements. In other words, PUBG Mobile is a real proof of an addictive game with amazing sound effects, high quality graphics which enable the players in continuing their adventures, interacting with other players, and getting involved with challenges and rewards to play tournaments.

Conclusion: The mobile gaming market has been expanding rapidly with the advent of modern technologies and unique concepts. We as a prominent mobile game development company are focusing upon the main genres that have attracted gamers from all corners. Our expertise in the domain of mobile game development has helped in creating games with engaging mechanism and interactive scope. Last but not the least, mobile game development companies like us should focus in creating games which have rewarding options for the players.

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