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      The $300 Billion Gaming Industry: Where Do the Smart Investors Put Their Money?

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How the COVID-19 Era has Impacted the Online Gaming Trends and Behavior

by ARUP ROY / Friday, 21 May 2021 / Published in Coronavirus situation, Covid-19, Game Development, gaming industry growth

For some semblance of relief in today’s desolate climate it comes as no surprise that people are getting inclined towards games. Even amidst the COVID disruption, the online gaming industry is performing relatively well. This is because people in large numbers are compelled to keep indoors and hence are looking for ways to spend their idle time. Apart from this they also wish to socialise with family members while keeping safe and secured. All these can be met effectively as the standard of online gaming has gone up extensively as per the aspirations of the targeted players-both avid and casual.

With the closing of educational institutions and the continuation of work from home practice has resulted in generating enough time for leisure and recreational activities. The digital media trends survey conducted by Deloitte in 2020 has shown that during the beginning of the pandemic one third of the consumers did subscribe to the online gaming services. This was either through a cloud gaming service, or an esports tournament or even a virtual sporting event. With online games becoming available extensively, even the casual gamers are getting addicted due to the convenience of the gaming platform. Video streaming platforms, publishers and game studios have encashed this situation and made their services engaging for creating a craze among the gaming enthusiasts.

To know more about the COVID 19 impact on gaming industry, let us take a look below.

Escapism : With the huge amount of anxiety and uncertainty surrounding this ongoing pandemic, even the casual gamers are looking forward to seeking refuge through online gaming. This will help them to reduce the monotony and get connected with other players with similar interests and aspirations. Currently, by playing the online games, gamers look to experience those that they are missing due to the lockdown. This is more evident from the top searches like best online games or best gaming apps provided by the search engines. It has been seen that these searches have gone up by 100 percent either within a week or even annually in some cases.

Streaming : Apart from playing, the beginning of this pandemic has also witnessed the rapid growth of the online community for streamers. The recent lockdown has shown the rocket growth in streaming viewership where the gamers can comment and watch on the gameplay of others. This is truly an innovative way to establish a strong connection with the online gaming community and beat the loneliness occurring during this lockdown. Even if you cannot connect physically with your friends, this online space will help you to get entertained by thousands together at any given point of time.

Social Gaming : While there are games that are played alone, the existence of social gaming has been in the online community for years. In this domain, millions of players can participate together in a single game. Through this, players’ communication is not limited only through the screens. In fact they can communicate on a personal level to discuss more on their tactics and strategies and hence can take it up further for a more realistic and memorable experience. This can not only enhance the gaming skills but also facilitates others to know how people are playing and scoring. This can also boost the popularity and success of the games so that they become desirable and make people crave for more for a specific genre.

How has COVD-19 affected the gaming industry

The gaming industry has proved itself to be resilient to this pandemic. Like many conventional sectors, this industry has not experienced any dearth in its requirements both with service and manpower.

In fact the business of game development has generated huge employment opportunities compared to any other businesses-healthcare, retail, education etc.

This is because the demands for games have risen enormously and are still going at a fast pace across the globe. Hope in the coming time this will increase as the players are now highly tech savvy and look for innovation in their playable gaming content.

Our game development company has been an anchor in this pandemic

Being involved into making diverse games belonging to multiple genres we have seen that people love playing interactive solutions that can enable them to communicate in their own ways. The introduction of AR and VR into the developmental process has really helped us to make dreams a reality and ensure satisfaction of the gamers. Creative aspects like animations and graphics, art and designs, UI and UX etc have become so advanced that applying those suitably results in enhancing the look and feel of the games.

Considering this lockdown we have seen an upsurge in many gaming genres particularly gambling. With features like real cash, betting games have become highly popular as opportunities of earning are huge from them. By utilising our expertise we have been able to deliver the proposed quality to all those who showed interest in our deliverables. Based on the nature and scope of the games you can get in touch with a game development company of repute to establish benchmarks in terms of features and functionalities.

Conclusion : So what are your plans in this pandemic? Are you still in doubt with your gaming innovation and development? Feel free to reach us so that we can make you a distinctive entity in the gaming ecosystem with reciprocal controls and immersive gameplay. As a mobile game development company our services can enable you to capture the imaginations of your targeted players and boost their adrenaline rush.

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