Augmented Reality (AR) and Virtual Reality (VR) are encouraging businesses to shine in the evolving technological landscape. These simulated 3D technologies have brought massive changes in industries like Healthcare, Education, Gaming, and others that are driving enterprises to invest in these cutting-edge technologies.
With a robust market value of $40.4 billion, investments in AR/VR app development are scaling up to meet the changing market requirements flawlessly. As a new entrant in the app development industry, investing in AR/VR technology will allow you to witness immense profitability and business growth. There are many areas where AR/VR apps have surplus demands. With this purpose in mind, we have created this blog that discusses:
What are the Prominent Uses of AR/VR Apps that You Need to Know?
1. Immersive Learning Environment
In conventional education, students experience difficulties and boredom in understanding complex subject topics. However, with the introduction of AR/VR technology, the process of learning has become a delightful experience for students.
According to the Finance Online research report, students receiving education in the AR/VR environment exhibit a 76 percent learning efficiency. If you also want to improve the learning potential of your students, seeking assistance from an AR & VR app development company will be beneficial.
2. Advanced Training Experience
Initially, administering training to new workers in sectors like construction, oil refinery, and mining was fraught with risks like accidental death or injuries.
Now, with the support of AR/VR technology, instructors are creating a simulated 3D training environment for workers to gain relevant expertise and experience. It has resulted in a 43 percent reduction in worker injuries in the mining and construction industry. (Source: PIXO)
3. Visualize New Business Opportunities
Whether an aspiring startup or a recognized Fortune 500 company, exploring new opportunities is very important to stay ahead of the global competition. Previously, identifying new markets and customer segments was a time-consuming process for different enterprises.
Equipped with the technology of AR/VR, enterprises are tracking new opportunities and also visualizing the investment outcome with the support of a leading AR and VR app development company. This empowers them to make the correct business decision to achieve surplus dividends and returns.
4. Improved Customer Retention
E-commerce/retail owners often have to struggle to retain customers with intensified market competition. Using the AR/VR effect, businesses are now launching virtual try-ons, smart glasses, and other immersive alternatives to deeply engage and retain customers over a long time.
Currently, the global market size of AR/VR in the ecommerce industry is $59.81 billion. By 2034, it is forecasted to achieve an impressive growth of $589 billion. (Source: Precedence Research).
5. Boost Gaming Enjoyment
In conventional gameplay, your eyes are always fixed on the screen of smartphones and desktops throughout the day. But with AR/VR technology, your players can get an amazing experience of gaming within their real and virtual environments.
They do not have to sit long or fix their eyes on the screen of their devices. Instead, they can be involved in physical activities like walking, running, jumping, etc., when playing with game characters in the real and digital worlds. However, to create a lively and engaging AR/VR game, you must deploy cutting-edge AR and VR app development services.
6. Upgrading Healthcare Infrastructure
The entry of AR/VR in healthcare is assisting medical students in studying human anatomy in an immersive audio-visual platform quite comfortably. At the same time, it is allowing experienced doctors to visualize and deploy new surgical techniques to handle complex medical cases easily.
Even in mental therapy, AR/VR is proving very effective in recovering patients who are suffering from anxiety, phobia, stress, and other mental ailments. Currently, the global market size of AR/VR in the healthcare industry is $0.85 billion. By 2032, it will reach the amount of $4.05 billion. (Source: Market Research Future)
7. Deeper Socialization
Although popular social media platforms like Instagram, Facebook, Snapchat, X, etc. have transformed user interaction to a new height, deploying AR/VR will tend to enrich this experience more.
Adding these simulated 3D technologies to a social media platform will allow your users to engage in face-to-face natural interaction in a simulated coffee shop, amusement park, and other preferred backgrounds of their choices.
But to create such a magnifying and natural user experience on a social media platform, you should look for the best AR and VR app development services.
8. Greater Brand Visibility
According to the Nielsen IQ Survey report, 61 percent of consumers prefer to engage with a shopping brand that provides them with a tailored AR/VR experience.
So, if you are also looking to expand your brand presence across the globe, you should harness the power of AR/VR technology to launch immersive marketing campaigns comprising virtual product demonstrations and exhibitions to connect with the desired consumer base smoothly.
Why Should Consider Red Apple Technologies for AR/VR App Development?
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End-to-End Solutions
From conceptualization and tech stack integration to quality testing and final delivery our AR and VR app development services make sure that you get the desired outcome effortlessly within your reach.
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Faster Outcome
Our AR/VR app developers deploy agile methodology when working on your AR/VR project. It allows them to mitigate risks at every step of design and development to finish the assigned work within the fixed deadline,
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Dedicated Support
Our AR and VR app development services also provide 24/7 dedicated customer support to clients around the world. This involves solving urgent requirements like releasing a new software version, optimizing codes, conducting security audits, and much more that will allow your AR/VR platform to work smoothly.
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Ensure Secrecy
We also make sure that your AR/VR project idea is smoothly preserved. For this reason, we follow protocols like signing Intellectual Property (IP) Rights, NDA (Non-Disclosure Agreements), Service-Level Agreements (SLA), and so on, to safeguard your project details.
Wrapping Up
Today, every organization is displaying interest in adopting cutting-edge AR/VR technology. But it needs yearlong industry experience and strong knowledge of leading-edge development platforms like Unity, Unreal, and others to ensure the proper use of these simulated 3D technologies. For that, you need to hire app developers to bring alive your AR/VR project idea with a result-driven outcome.
To Have A Better Understanding On This Let us Answer The Following Questions
How can AR/VR enhance customer experiences for businesses?
Answer: Deploying AR/VR will allow you to engage customers with lively product demonstrations, appealing storytelling, and much more. However, to launch a perfect AR/VR marketing campaign, you should seek help from an experienced AR and VR app development company.
What industries are leveraging AR/VR technology successfully?
Answer: Industries that are presently using AR/VR technology at a massive scale include Healthcare, Education, Gaming, Construction, Tourism, and so on. So, to create a stunning AR/VR app, you need to get in touch with a leading app development company.
How can AR/VR be integrated into e-commerce platforms?
Answer: It can be accomplished with virtual try-ons, smart eyeglasses, engaging product demonstrations, and so on. But to integrate these technologies into your ecommerce store, you must seek assistance from a top-rated AR and VR app development company like Red Apple Technologies.