How Character Concept Art Works in Video Games?

In a video game, characters often play a vital role in grabbing the attention of users till the end. They help to move forward the storyline of your game which eventually provides a refreshing and delightful experience to players at each level. Characters that are depicted in games are not only restricted to humans. It also represents demons, fairies, witches, superheroes, and so on with distinct personalities and objectives.

So, when developing online games either in 2D or 3D, you always have to concentrate on conceptualizing interesting characters based on the storyline and game objectives that will boost user engagement and revenue generation quite conveniently.

It will be good to consult with a professional mobile game development company. This shall allow you to develop visually appealing gaming characters quite conveniently. Besides, this shall also help you to know everything about 2D game art.

Now!

In this post, we are going to discuss the basics of character concept art with its step-by-step guidelines. Hence, read this post till the end:

What is Character Concept Art?

It refers to the proper visualization and outlining of the physical appearance, mood, and behavior of every video game character in the form of hand-drawn sketches. These sketch designs are subsequently evaluated to make sure that they perfectly match the storyline of the game. It needs yearlong industry experience, thorough research, and outstanding creativity to conceptualize the evolution of online game characters with quality and perfection.

Presently, character conceptualization is emerging as one of the core game design elements to bind the attention and curiosity of end users quite magnificently. The concept artist has to collaborate with professionals like 2D and 3D artists, story writers, and so on to achieve the desired results quite smoothly.

What are the Stages of Character Concept Art Creation?

When offering an overview of the character design concept art process, Josiah (Jazza) Brooks, said, “Starting off with a basic discovery process, moving on to an experimental, practical process using the outcomes of those experiments to refine and define your design, and then finally deliver finished results, working images, or prototypes”.”.

Moreover, character concept art is not only required when building online games, it is also extensively applied in movies, animations, comics, etc. to enhance user engagement with the storyline quite amazingly. But this game character concept art involves various steps that you need to know properly.

1. Reference and Research

When conceptualizing the appearance and personality of a video game character, it will be a superb idea to thoroughly browse the portfolios of other gaming studios.

Similarly, reading fairy tales, novels, and other literary works will also boost your creativity and innovation capabilities. Besides, you also need to closely observe your surrounding environment comprising nature, people, places, etc. minutely

All such good practices will offer you plenty of inspiration and unique ideas when determining the look and feel of various characters in a video game development project.

2. Drafting

In this stage, you have to create a draft sketch of your visualized game characters in distinct postures, moods, and expressions. It will help you to gain a proper idea regarding how you should proceed at the end when designing the look and feel of your gaming characters.

When creating these draft sketches, receiving assistance from a professional mobile game development company will be very much productive.

This will help you to observe certain steps like silhouette, color composition balance, and so on when portraying the appearance and personality of various game characters in a rough sketch.

3. Design

Once you have gained the exact idea, it is time to execute the actual task of depicting the game characters comprising the ideal right expressions, postures, costumes, and other details when preparing the final sketch based on the storyline and the player’s objectives.

In 2D gaming, character concept art always helps in adding life to hand-drawn characters that will amuse and engage players quite naturally.

So, when working on such games, seeking guidance from a professional 2D game development company in India will be quite useful. This shall enable you to enrich the game-playing experience of users quite effortlessly.

4. Delivery

When you have finished the assigned character concept design work, it is time to deliver it to the next group of 2D and 3D game art professionals. They will add flesh and life to your sketched characters through claying, modeling, rendering, etc. using advanced game art and design tools.

As the importance of character concept art is growing with time, you must talk to the representative of a professional mobile game development company to receive thorough guidance and assistance to get the best results on time.

Character Concept Art Examples

Whether handling 3D or 2D game projects, you have to devote enough time to elevating the character concept art quality. It will help to bind your target user segments with the game story at each level. At the moment, every gaming studio works on various types of character concept art:

1. Human Character Concept Art

The depiction of human game characters usually helps to attract players quite deeply. Hence, concept artists are often assigned responsibilities like conceptualizing and developing hand-drawn sketches of human characters like warriors, magicians, giant slayers, singers, etc. quite naturally.

Besides 3D games, character concept art is also very crucial in 2D games. It constitutes one of the core elements of 2D game art solutions to impress users of all ages.

2. Cartoon Character Concept Art

Have you ever noticed how much time and effort is spent creating popular cartoon characters like Mickey Mouse, Donald Duck, Pluto, and so on?

Well, the process usually begins with the character concept art to achieve the best results with the integration of creativity and perfection.

So, when creating games based on these cartoon characters, consulting a reputed 2D game development company in India will allow you to receive advanced tools and the right directions to proceed smoothly.

3. Fantasy Character Concept Art

This category basically involves vampires, werewolves, zombies, demons, mermaids, etc. which are often mentioned in various folktales and legends. Adding these characters does make your games highly exciting till the end. When preparing and finalizing the hand-drawn sketch of these characters, involving the vast experience and expertise of a reputed 2D game development company in India will ensure better execution of your projects.

4. Comic Book Character Concept Art

Want to build video games comprising favorite comic characters like Batman, Spider-Man, Phantom, etc.?

You must deploy the superior quality of 3D and 2D art development services to bring life to these popular characters using leading-edge tools like Adobe Photoshop, Adobe Illustrator, Z-Brush, Maya, etc.

5. Animal Character Concept Art

As game characters, birds and animals also help in captivating the attention and excitement of players at the final level.

For instance, when creating online games like FEI Equestriad World Tour, Stallion Race, etc. you have to conceptualize and depict racing horses quite naturally which will create a natural impact on the mind of the players.

When developing such racing games, communicating with a leading 2D game development company in India will also help you to serve users with simple game mechanics with a neat and clean UI/UX design.

How Do We Fulfill Your Character Concept Art Requirements?

It is the characters that help players to connect themselves with the game story. Moreover, they also guide you to unlock mysteries or clues at every level of the game. At Red Apple Technologies, we always concentrate on introducing fascinating characters comprising humans, animals, etc. with proper visualization and research when handling your game projects of distinct complexities. Our creative professionals thoroughly analyze the storyline, player’s objectives, game mechanics, etc. to create interactive and smart characters that will hook the attention of end users till the end. They frequently elevate the quality of 3D and 2D art development services with special emphasis on the character concept art to impress next-gen users.

From mood board creation to illustration, storyboard design, and final visual art mockup, our team of experts always keeps you in the loop at every stage to seek approval or feedback when proceeding to infuse life into your game characters. They are not only specialized in outlining the physical appearance of your characters but also focus on the right expressions and postures based on the storyline of your game at each level.

Serving industries for over a decade, we have smoothly executed over 500+ projects with the active support and assistance of 150+ professionals. Besides, 3D and 2D game art solutions, we are also involved in serving industries with top-notch game and app development services, e-commerce solutions, etc. using advanced development software like Unity, Unreal, HTML5, Cocos 2D, etc. to convert your ideas into successful and profitable applications of various types. Feel free to connect with us and obtain outstanding work quality on time.

We are immensely glad to work under the visionary direction of Mr. Arup Roy (CEO & Founder of Red Apple Technologies). His vast industry experience and deeper knowledge of trending technologies have helped us to serve industries with 100% professionalism and efficiency. He is quite optimistic with the impressive future of the game industry. In a recent interview in the Hindustan Times, he explained about the need of workforce expansion that aims to inspire more enterprising professionals to join the industry of gaming and unlock unique opportunities.