
The quality of mobile games has massively improved with next-gen technologies like Generative AI, IoT, Virtual Reality, Augmented Reality, Blockchain, NFT, and others. These technologies have not only refined players’ mobile gaming experiences but also encouraged businesses to introduce immersive storylines, exciting gameplay features, and other cutting-edge ideas to increase profits and returns.
Right now, the global market size of the mobile game industry is $242.39 billion. In 2030, it is forecasted to reach a growth figure of $583.69 billion (Source: Grand View Research).
As mobile game development involves plenty of complexities, you must communicate with a top-rated game development agency. From choosing the right genre to deploying the ideal technology stack, it will help you to proceed carefully to get the desired outcome on time. Most importantly, seeking professional guidance will also allow you to determine the right monetization model. In this blog, we will help you understand:
What are the Key Advantages of Game Monetization?
1. Diverse Revenue Streams
The cost of mobile game development depends on numerous factors. Hence, to meet the project expenses smoothly, you should consider using revenue models like in-app purchases, advertisements, subscriptions, and so on to cover the maintenance, marketing, and other costs of game development.
2. Engage Players
As players are devoting time and effort to play your game, you must engage them further with various monetization models to earn new game assets and receive customized gameplay features. For that, you should communicate with an experienced 2D and 3D game development company like Red Apple Technologies.
3. Increase Market Reach
When your mobile game is packed with numerous monetization options, it subsequently receives immense response from gamers around the world. This results in the massive downloads and installations of your game app, thereby allowing you to derive a competitive edge in the global market.
4. Uphold Brand Reputation
When people are investing in-app purchases, subscriptions, and other monetization options, it implies that they are impressed with your mobile game and seeking more exciting gameplay levels, characters, powerups, and other items to derive a more enjoyable gaming experience. No doubt, it also raises the reputation of your brand among game lovers.
5. Ensure Longevity
No matter, how successful your mobile game is, without proper funding, it will not be possible for you to add new levels, features, characters, and other engaging updates to captivate players. This is where monetization models like in-game purchasing, advertisements, sponsorships, and others prove very useful. It enables game owners to bear the expenses of launching new updates to retain players.
When prioritizing user engagement, game owners also need to work on choosing the ideal monetization model. Presently, there are over 3.09 billion players globally (Exploding Topics). Hence, to raise the visibility and popularity of your mobile game, you must implement the right monetization model to drive revenue and boost engagement. For guidance, you must communicate with an experienced gaming app development company. It will also let you explore top game ideas for Android and iOS platforms.
What are the Notable Mobile Game Monetization Models?
When it comes to monetizing mobile games, you have numerous options to explore. But the most popular of them comprise:
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In-app Purchases
This revenue model works when players are completely immersed in your mobile games and looking for advanced accessories, health kits, power-ups, weapons, etc. to overcome challenging levels. Therefore, to ensure the proper implementation of this monetization model, you must communicate with a reputed 2D and 3D game development company.
Currently, the global market size of the in-app purchasing model in the game industry is $182.59 billion. By 2029, it will reach the growth figure of $308.22 billion (Statista).
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In-game Advertisements
It is also a profitable revenue model where businesses promote their brands, products, and services using your mobile game via-
- Banner Ads
- Rewarded Video Ads
- Interstitial Ads
- Playable Ads
- Contextual Ads
Similarly, this model also allows you as a game owner to promote your upcoming mobile games conveniently. In 2033, the market size of the in-game advertisement segment is expected to reach an impressive value of $19.64 billion (Imarc).
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Subscriptions
When your users seek an ad-free gaming experience or access new levels, utilizing this model will be extremely beneficial. It not only enhances your revenue but also enables you to reshape the gaming experience of your audience. But to reap the dividends of this business strategy, you must deploy high-end mobile game development services. As of now, the revenue size of subscription-based gaming is $11.99 billion. By 2030, it is forecasted to achieve surplus revenue growth of $19.18 billion (Mordor Intelligence).
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Sponsorship
Under this model, you can communicate with popular brands to sponsor your game development project. They will use your game application to market their products and services and also allow you to claim a commission fee depending on maximum views, clicks, purchases, and other criteria.
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In-game Events
Organizing live concerts, tournaments, auctions, and other in-game events will also enable you to gain massive revenue and returns within a shorter span. For that, you have to introduce entry passes for passionate gamers which they have to purchase at a specific price to attend any event.
The success of this model is evident with the rising popularity of Fortnite game events that attract a substantial gaming population throughout the year.
What Factors Impact Your Monetization Strategies in 2D and 3D Games?
In 2D and 3D games, you need to consider certain factors when choosing the ideal monetization strategy. But what makes 2D and 3D games different from each other? In 2D games, the movement of characters is two-dimensional, i.e., from left to right or up and down. Moreover, these games come with simple gameplay features and rules. Hence, these games are preferred by casual players to obtain surplus amusement.
3D games comprise depth and realism comprising characters, environments, and objects. Moreover, these games are packed with cutting-edge features and technologies to provide a memorable gaming experience to users of all ages. So, when deciding the ideal monetization option for 2D and 3D games, you have to make the right decision based on:
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Target Audience
2D games are mainly popular among casual gamers and comprise simple control options. Hence, to make money from these games, introducing in-game advertisements and in-game purchases are the ideal monetization strategies that you can consider.
However, as 3D games come with realistic visuals and cutting-edge features with unlimited movement options, they are extremely popular among hardcore players. You can target this segment with other monetization models like subscriptions, premium, pay-to-play, and so on to boost revenue and engagement.
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Development Budget
2D games comprising a minimalist design usually take a less development timeline and budget. So, to meet your project expenses flawlessly, it is enough to proceed with monetization options like banner ads and rewarded video ads.
In 3D game development, there are a lot of planning and resources that you have to invest to transform your idea into a lively and popular 3D game app. This grants you abundant scopes to utilize more earning models to cover your project budget conveniently.
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Updates and Improvements
In 2D games, you hardly have to concentrate on releasing new updates or features. As a result, you do not have to work on new monetization strategies. But in 3D games, you have to launch new version updates, features, characters, modify codes, debugging, and other upgrades continuously.
For that, you have to introduce more monetization options that will not only impress players with attractive rewards but will also allow you to bear the costs of support and maintenance.
Red Apple Technologies – Your Ideal 2D and 3D Game Development Partner
From creating casual games to role-playing, action, simulation, casino, and other 2D and 3D games, we have been offering leading-edge mobile game development services to enterprises of all types. At Red Apple Technologies, we are always motivated to work on 2D and 3D game projects of distinct complexities. Our developers and designers make sure to provide you with the desired outcome blending innovation and perfection.
Why Should You Choose Us?
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Cross-Platform Expertise
Be it Android, iOS, or other platforms, our cross-platform solutions are tailored to your business needs to ensure the visibility of your games across multiple devices and operating systems.
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Faster Development
Our professionals proceed with an agile-driven methodology that allows them to detect and solve issues at every stage of development design to meet the scheduled deadline without negotiating quality.
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Flexible Hiring Model
We assist businesses in choosing the best game developer for hire under the Dedicated business model. Moreover, we also provide them with other staff augmentation models like Fixed-Cost, Time and Materials, etc. after scrutinizing their game project details.
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Ensure Confidentiality
As we value your project idea, we make sure to preserve it safely under formalities like Non-Disclosure agreements, Service-Level Agreements, Intellectual Property Rights, and so on. This allows us to prevent the disclosure of your mobile game projects in public domains.
Closing Statement
The prospects of monetizing games are tempting businesses to invest in this segment. But to achieve success and growth, you need to conduct thorough market research with competitor analysis to choose the best monetization models for your games. At the same time, to influence users to invest time and budget to play your mobile game app, you must impress them with top-notch mobile game development services.
To Have A Better Understanding On This Let us Answer The Following Questions
How do I decide whether to develop a 2D or 3D game?
Answer: It entirely depends on your business requirements, market analysis, user preferences, and much more. So whether to invest in 2D or 3D game development, you need to communicate with a recognized mobile game development agency like Red Apple Technologies.
What role does AI play in modern 2D and 3D game development?
Answer: Whether creating a 2D or a 3D game, integrating AI allows you to streamline the development workflow, automate coding and game world creation, safeguard user privacy, and promote responsible gaming habits. But to ensure the proper utilization of AI in 2D or 3D games, you must seek help from a reputed 2D and 3D game development company.
What is the typical timeline for developing a 2D or 3D game?
Answer: The duration entirely depends on numerous factors like game genre, complexities, and features, staff augmentation model, development team size, and much more. Therefore to receive the right deadline estimate and execute your 2D or 3D game idea properly, you should fill up the contact form of a leading game app development company like Red Apple Technologies.